A sartorial take on extreme rain protection based on Japanese sensibility

Norwegian Rain is a small designer label from the rainiest city of Europe (Bergen, Norway).

"The philosophy is simple. Hard core functional outerwear where we don´t compromise on stylistic preferences. The hi-tech is hidden".

29 years in rain and a dry sojourn in Milan sparked and shaped creative director Alexander Helle's decision of finally making his life in urbanity dry and comfortable. Due to the concept of dugnad, a thriving collaboration with bespoke tailor/co-designer; T Michael and the graphic design studio; Grandpeople has evolved.

Hi-tech, recycled fabrics from Japan, seam sealing and techniques from the extreme rainwear industry - Norwegian Rain's garments conceal some of the highest level of weather protection available. Traditional men’s tailoring, clean cut aesthetics and draping with hints to the purity in Japanese dressing traditions keep the functionality in each piece visually understated.

"Talented Newcomer 2010" Vogue Italia & WHITE (March)

"Vogue Talents" Vogue Italia (Sep 2010)